Category Archives: CMC 210

CMC 210 Week 9 Final Project Overview of Your Media Specialty

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· Resources: Appendixes A and G

· Write a 1,750 to 2,050-word paper in APA format with citations and references on one of the following media specialties:

o Print—newspapers, magazines, and books

o Radio

o Broadcast and cable television

o The Internet

o Advertising and public relations

· Summarize the development of the specialty up until now, and include its influence on and adaptation to other media.

· Predict the future direction of the specialty medium.

· Post your paper as an attachment.

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CMC 210 Week 9 Capstone Discussion Question

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· Post your response to the following: How do issues such as deception and privacy present ethical problems for journalists? Provide two examples of situations that you think journalists could have handled better, and why.

· Respond to your classmates by adding ideas for how the journalists could have ethically handled the situations in the postings.

 

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CMC 210 Week 8 CheckPoint Advertising or Public Relations

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CheckPoint: Advertising or Public Relations?

· Resource: Ch. 12 of Media & Culture

· Identify the major differences between advertising and public relations in 250 to 300 words.

· Include the public relations and advertising strategies developed by Ivy Ledbetter Lee and Edward Bernays as examples.

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CMC 210 Week 7 DQ 2

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This discussion question will be conducted in specific threads to provide collaborative support for an upcoming assignment.
· Read Appendix F about the Murphystown Recycling Promotion Project and look up your thread on the student roster in the Main forum.

 · Post your response to your assigned thread regarding the following:

o Brainstorm why you think some people do not recycle.

o Discuss how a noncompliant audience might best be converted.

o Consider different audiences beyond the neighborhood residents that might be involved in such a project.

· Respond to the classmates in your thread by expanding and elaborating on their ideas, keeping in mind that this discussion will provide valuable information for a future assignment

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CMC 210 Week 7 DQ 1

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Post your response to the following: Recalling that many people believe their lives are over-commercialized, use the Internet to research action programs or campaigns that are trying to curb the trend toward greater commercialization. Do you believe any of these campaigns can be effective? Why or why not?

· Read about campaigns here:

o Visit http://www.adbusters.org/ and click Campaigns.

o Visit http://www.commercialalert.org/ and click each of the Featured Campaigns to display details on each one.

· Respond to your classmates’ answers by discussing whether you agree or disagree that the action programs or campaigns they selected can curtail commercialization. Also, discuss regulations you feel might be more appropriate or effective.

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CMC 210 Week 6 CheckPoint Effects of Internet Convergence

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· Resource: Ch. 2 of Media & Culture

· Explain in 250 to 300 words how Internet convergence and related issues about privacy protection affect the following aspects of American life:

o Education

o Business

o Families

o Government

o Relationships with the global community

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CMC 210 Week 5 DQ 2

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Post your response to this statement: When the change from sponsored programming to network programming took place, the amount of advertising dramatically increased. Was this a positive or negative development for the general public at the time? Why or why not?

· Respond to your classmates’ answers by offering your own opinion on whether advertisers or networks produced more bias in television content, and why you think this is so.

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CMC 210 Week 5 DQ 1

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How has television impacted social and political life in the United States? Use specific television programs as examples in your discussion.

· Respond to your classmates postings with more examples of television programs that support or refute the influences pointed out by your classmates. Draw a conclusion about which television shows have had a predominant influence over their audience

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